Keith Chuck

Finanical Director

A Londoner, I graduated from Manchester University and qualified with one of the ‘big six’ Chartered Accountancy Firms. I led a pioneering team in opening a ‘satellite’ office outside Manchester, tasked with delivering a more ‘holistic’ business advice service. That role of understanding a client, their world and sticking with them, has informed the rest of my career. Finding the driving of numbers more satisfying than just ‘keeping score’, I accepted an invitation to join a plc as Group Systems Manager and for 20 years continued in a similar role.

At 50 and with two young daughters, the opportunity to assist Matt and Neil arose. My role would be to ensure that Sensory operates on a robust systems, project and financial footing and given the industry (as I am a massive music and movie collector), it was impossible to refuse. Several years on and we have developed a great portfolio of clients, a track record of delivery and have navigated the business through a worldwide recession. We are now able to enhance our systems and project-approach with the skill base and experience of a team of talented staff.